Let’s Revisit This: Are You a WINNER or a LOSER?
The start of a new year brings a higher drive to succeed as goals are made and strategies are set, so it's fitting to revisit what it...
Listen and Do: A Mantra for Keeping Hotel Personalization Simple
Back in 2015, a guest staying at Starwood Hotels tweeted that his room was cold. A few days later, he walked into his room to find an...
5 Ways Hotels Can Use Behavioral Economics to Improve Conversion Rates
Understanding the rationale behind consumer decision-making has long been an obsession for marketers. Popularized today as behavioral...
5 Ways AI Is Transforming Hotel Marketing
Artificial intelligence is enabling the hotel industry to do incredible things. From creating hyper personalized guest experiences to...
How to Know if Your Hotel SEO Efforts are Working?
DOING YOUR OWN SEARCH ON GOOGLE WILL SIMPLY NOT GIVE YOU AN ACCURATE ANSWER. YOU MUST DISGUISE YOURSELF. Recently a hotel general manager...
Georgia’s Kumsishvili: Tourism and Export up by 28%
First Vice-Premier and Minister of Economy Dimitry Kumsishvili told International Monetary Fund (IMF) that tourism and Georgia's exports...