Top 10 Must-Have Hotel Technologies in 2018
According to a Walker study, by the year 2020 customer experience will overtake price and product as the key brand differentiator....
5 Signs That Instantly Identify Someone With Bad Leadership Skills
Whenever I speak at events across the country, I break down leadership to its most basic and practical form: It's about meeting the needs...
Let’s Revisit This: Are You a WINNER or a LOSER?
The start of a new year brings a higher drive to succeed as goals are made and strategies are set, so it's fitting to revisit what it...
Listen and Do: A Mantra for Keeping Hotel Personalization Simple
Back in 2015, a guest staying at Starwood Hotels tweeted that his room was cold. A few days later, he walked into his room to find an...
Renovate to Innovate
At the dawn of the French Revolution, Mirabeau told Louis XVI: "Sir, when we look at where the good heads led France, perhaps we might...
5 Ways Hotels Can Use Behavioral Economics to Improve Conversion Rates
Understanding the rationale behind consumer decision-making has long been an obsession for marketers. Popularized today as behavioral...
5 Ways AI Is Transforming Hotel Marketing
Artificial intelligence is enabling the hotel industry to do incredible things. From creating hyper personalized guest experiences to...
How to Know if Your Hotel SEO Efforts are Working?
DOING YOUR OWN SEARCH ON GOOGLE WILL SIMPLY NOT GIVE YOU AN ACCURATE ANSWER. YOU MUST DISGUISE YOURSELF. Recently a hotel general manager...
Georgia’s Kumsishvili: Tourism and Export up by 28%
First Vice-Premier and Minister of Economy Dimitry Kumsishvili told International Monetary Fund (IMF) that tourism and Georgia's exports...
How to Develop a Successful Hotel Concept
A hotel concept is much more than the design and physical layout of your hotel. It also encompasses the service you offer as a hotel...
